July 7, 2015



A quiet post-holiday evening.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Demo Profile 2015 MON.06 Jul

ABC:  THE BACHELORETTE gained 0.1 to 2.0, and THE WHISPERS held at 0.8.

NBC:  AMERICAN NINJA WARRIOR dropped 0.1 to 1.8, and the finale of THE ISLAND was also down a tenth to 1.0.

CW:  PENN & TELLER: FOOL US returned to the line-up at 0.5, steady with its performance in 2014.  Both WHOSE LINE IS IT ANYWAY and CEDRIC’S BARBER BATTLE were up 0.1, respectively to 0.5 and 0.3.

FOX:  SO YOU THINK YOU CAN DANCE rose 0.1 to 1.0.

CBS:  Reruns, all at 0.7-0.8.

Tonight, NBC replaces the (already renewed) I CAN DO THAT with the return of HOLLYWOOD GAME NIGHT for the post-AMERICA’S GOT TALENT slot.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Daily Comp 3way 2015 MON.06 Jul

CABLE RATINGS: Monday cable ratings will be posted Wednesday morning along with Saturday and Sunday cable ratings (delayed by the Independence Day holiday).  


About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.