Articles

May 31, 2016
 

SHOWBUZZDAILY MONDAY NETWORK SCORECARD – 5.30.2016

 

Hockey beat two returning summer veterans.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fast Demo 2016 May MON.30

ABC:  Despite a move to Mondays and a berth behind THE BACHELORETTE (down 0.4 from last week to 1.6, still the highest-rated show of the night),  MISTRESSES continued its downward trend, premiering at 0.7, which was down 0.2 from its 2015 premiere (itself down 0.3 from 2014).

FOX:  SO YOU THINK YOU CAN DANCE returned at 1.0, down 0.3 from the 2015 premiere.  HOUDINI & DOYLE lost 0.1 to 0.5.

NBC:  Game 1 of the STANLEY CUP FINALS had a preliminary 1.2.

CBS:  After 0.6/0.7 SCORPION reruns, PERSON OF INTEREST was down 0.1 from last Monday to 0.8.

CW:  A run of the movie MEMORIAL DAY was at 0.2.

NBC tried and failed to bring the variety show back to primetime last fall with its Neil Patrick Harris series.  Now it’s giving MAYA & MARTY (those being Rudolph and Short) an easier summer launch, with the season premiere of AMERICA’S GOT TALENT as a lead-in. 

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fast Track 2016 May MON.30

Come back Wednesday afternoon for detailed demographic ratings for top Monday cable programs, a day later than normal due to the Memorial Day holiday.

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About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."