Articles

January 3, 2015
 

SHOWBUZZDAILY FRIDAY NETWORK SCORECARD – 1.2.2015

 

CBS’s fans were happy to see their shows return.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Demo Profile 2015 FRI 2 Jan

CBS:  UNDERCOVER BOSS, HAWAII 5-0 and BLUE BLOODS were all at 1.4.  This was UNDERCOVER BOSS’s season Friday debut, and it was down 0.4 from its Sunday airing (a much higher-watched night), but up 0.1 from the season finale of THE AMAZING RACE in that slot, and up even more from regular episodes of Race.  Hawaii was up 0.3 from its last fresh episode, and Bloods was up 0.2.

ABC:  20/20 was the only other original show to air on Friday, down 0.1 to 1.1.  It was preceded by reruns of LAST MAN STANDING (0.9), CRISTELA (0.7) and SHARK TANK (1.0).

NBC:  Reruns of GRIMM (0.4) and DATELINE (1.0).

FOX:  Not a good sign for the return of GLEE next week that its rerun (0.3) was handily outrated by the BROOKLYN NINE-NINE reruns that preceded it at 0.6/0.5.

CW:  A trio of 0.4s for reruns of WHOSE LINE IS IT ANYWAY and PENN & TELLER: FOOL US.

Tonight belongs to NBC, which airs an NFL WILD CARD PLAYOFF game.  (The afternoon game airs on ESPN, joining the NFL postseason club.)  On Sunday, midseason begins in earnest, as ABC launches its odd fairy tale musical GALAVANT in an odd way, running 2 half-hour episodes per week.  For our sins, NBC returns CELEBRITY APPRENTICE to the schedule.  Far more pleasantly, PBS has Season 5 of DOWNTON ABBEY on hand.  All the holdover shows air fresh episodes as well.

CABLE RATINGS: Come back next week for detailed demographic ratings for top cable programs from this day.

The current release schedule for cable nationals and broadcast finals next week is:

Wednesday Dec 31 data available Mon Jan 5 morning

Thursday Jan 1 & Friday Jan 2 data available Wed Jan 7 morning

Saturday Jan 3 & Sunday Jan 4 data available Wed Jan 7 afternoon

Monday Jan 5 data available Thu Jan 8 morning

Tuesday Jan 6 data available Thu Jan 8 afternoon

Wednesday Jan 7 data available on Fri Jan 9 morning

The schedule returns to normal with the release of Thursday Jan 8 data on Friday Jan 9 in the afternoon.



About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.