FRIDAY
STARZ: The network continues to have a hard time getting any traction for its original scripted shows, as MAGIC CITY returned for its second season with a miniscule 500K viewers, of whom only 30% were under 50 (an 0.1 rating).
SYFY: CONTINUUM held just about even, with 1.3M viewers and an 0.4 rating in 18-49s.
SUNDAY
HBO: The Season 6 premiere of TRUE BLOOD, with 4.5M viewers and a 2.4 in the demo (plus 1.1M and 0.6 for the 11PM rebroadcast) was down from both last year’s premiere (5.2M/2.9) and last week’s Game of Thrones finale (5.4M/2.9). Roughly 2/3 of its viewers were under 50. VEEP was also marginally down, to 1M viewers and an 0.5 demo rating, while FAMILY TREE rose about 15% in total viewers (to a still-slim 540K) and remained steady at 0.2 in the demo.
LIFETIME: The 2-hour season finale of THE CLIENT LIST was just about even with its recent ratings at 2M viewers and 0.7 in the demo, although the 9PM hour was a bit low and the show’s usual 10PM slot was slightly higher. That was considerably lower than last year’s finale, which had 2.7M viewers and a 1.0 demo rating. (Enough so that the rumored creative issues on Season 3, with star/producer Jennifer Love Hewitt insisting on plot turns that suit her domestic arrangements, may be making Lifetime dig in more deeply than it otherwise might.)
TNT: FALLING SKIES plunged from last week’s season premiere, down by a third in both metrics to 2.8M viewers and 1.0 in the demo. Since the HBO competition was softer this week, and both Sundays included NBA Finals games, there’s no ready explanation for this, but while the numbers are still fine, TNT has to be very concerned. (The 11PM rebroadcast held up better, with 1.2M/0.4 compared to last week’s 1.4M/0.5.)
AMC: With one week to go before its season finale, MAD MEN was down a sliver at 2.1M viewers and a 0.7 in the demo. THE KILLING held more or less even with 1.4M viewers and a 0.4 demo rating.
SHOWTIME: The season finale of NURSE JACKIE was steady with 750K viewers and 0.3 in the demo, but the final episode of THE BORGIAS was down to 525K viewers and just 0.1 among those under 50.
MONDAY
ABCFAMILY; It wasn’t a good night for the Monday newcomers, and that started with THE FOSTERS, which slumped to 1.25M viewers and 0.5 in 18-49s, down by 450K viewers and 0.2. That’s something of a puzzle, considering that Week 2 had been healthily up from its premiere 2 weeks ago. (We don’t have the 12-34 demo numbers, which are really this network’s target.) Fosters was significantly below its SWITCHED AT BIRTH lead-in, steady at 1.6M viewers and 0.7 in the demo.
TNT: Less of a puzzle: why people fled KING & MAXWELL after sampling it last week. The dismal private detective series fell by 700,000 viewers to 2.8M and by 0.2 in the demo to 0.4. Lead-in MAJOR CRIMES was also down quite a bit from last week’s season premiere, with 4M viewers (1M below the premiere) and 0.7 in the demo (down 0.2).
SYFY: DEFIANCE is losing steam, off 300,000 viewers to 1.6M and down 0.1 in the demo to 0.5. WAREHOUSE 13 gave back last week’s gains, with 1.35M viewers and 0.4 in the demo.
MTV: There was no full moon for TEEN WOLF, off 20% from last week in total viewers to 1.7M and down 30% in 18-49s to 0.7. (As with ABCFamily, we don’t have the network’s more targeted demos.)
A&E: LONGMIRE held its 0.7 demo rating from last week, but even it was down in total viewers by 300,000 to 3.4M. Lead-in THE GLADES, conversely, was even with 2.3M total viewers, but slipped 0.1 to 0.5 in the demo.
TUESDAY
ABCFAMILY: PRETTY LITTLE LIARS maintained its impressive season premiere numbers, with 2.9M total viewers and a 1.3 in the 18-49 demo (presumably the numbers were even better among ABCFamily’s 12-34 audience). TWISTED, airing its first really “original” episode (last week’s pilot had previously aired as a “preview” in March) was up from last week with 1.8M total viewers and 0.7 in 18-49s (compared to 1.6M/0.5).
COMEDY CENTRAL: The renewed INSIDE AMY SCHUMER held at 0.4 in the demo, with 800K viewers. A Tuesday-to-Tuesday comparison of John Oliver’s stint guest-hosting THE DAILY SHOW (Monday-to-Monday is unfair, because last Monday was his first night, boosted by the curious) had him very steady at 1.2M viewers (up 100K) and 0.5 in the demo (even).
