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December 24, 2013
 

Holiday Box Office Volume — Update

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Written by: Mitch Metcalf
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Through eight days of the Holiday Season (December 16-23), the top 10 films in North America each day have totaled $226 million, up 27% jump from last year ($178 million) and up 6% from the multi-year average since 2002 ($213 million).

The almost $33 million for the top 10 films yesterday was very typical for December 23, which has averaged $29.3 million when that date has fallen on a weekday since 2002.  (December 23 has averaged $38.7 million when it has fallen on a weekend, on contrast.)

Box Office Volume — Top 10 Films North America
($ millions) Past 11 years — 2002-2012
# days 2013 2012 Average Peak Year
Dec 16-22 7 193 146 180 223 (2003)
Dec 16-23 8 226 178 213 247 (2003)
Dec 16-24 9 196 233 266 (2009)
Dec 16-25 10 265 287 349 (2009)
Dec 16-26 11 316 345 445 (2009)
Dec 16-27 12 362 394 521 (2009)
Dec 16-28 13 414 440 579 (2009)
Dec 16-29 14 471 484 637 (2009)
Dec 16-30 15 517 527 693 (2009)
Dec 16-31 16 553 563 742 (2009)
Dec 16-Jan 1 17 600 612 820 (2009)
Dec 16-Jan 2 18 623 649 901 (2009)
Dec 16-Jan 3 19 642 674 947 (2009)

Today will be a very quiet day: December 24 has averaged only $19.4 million for the top 10 films since 2002 ($18.2 million when Christmas Eve falls on a weekday and a not-very-different $20.9 million when it is on a weekend.)  But the big days are coming.  Christmas Day has averaged $54.9 million since 2002, while December 26 has averaged $57.1 million, generally the biggest day of the Holiday Season.  Then, five of the next six days (between December 27 and January 1) average well over $40 million per day.



About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.