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Behind the US/Worldwide Weekend Box Office – 3.15.2020

Posted March 15, 2020 by Mitch Salem

  This was the weekend that the COVID-19 crisis hit the box office in earnest, and while that fact pales in importance compared to the human cost of the pandemic, it’s going to represent a multi-billion dollar hit that will reverberate through the lives of many throughout the world.  As bad as the numbers below […]

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Behind the US/Worldwide Weekend Box Office – 3.8.2020

Posted March 8, 2020 by Mitch Salem

  OPENINGS:  In the US, ONWARD (Pixar/Disney) was merely a disappointment by Pixar standards, with an OK 37% Saturday bump that allowed it to claim a $40M weekend, pending actuals on Monday.  That isn’t much better then the $34.7M launch for last year’s Lego Movie 2, and it’s far off last March’s $55M for How […]

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Behind the US/Worldwide Weekend Box Office – 3.1.2020

Posted March 1, 2020 by Mitch Salem

  OPENINGS:  THE INVISIBLE MAN (Blumhouse/Universal) had a 12% Saturday bump, evidence of extremely strong word of mouth in the horror genre (among recent uncommonly leggy horror releases, Get Out rose 17% on its 2nd day of release, and A Quiet Place was up 1%).  That brought it to a strong $29M weekend, and with […]

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Behind the US/Worldwide Weekend Box Office – 2.23.2020

Posted February 23, 2020 by Mitch Salem

  OPENINGS:  THE CALL OF THE WILD (20th/Disney) did a bit better than expected at $24.8M, but in the long run that’s not likely to make much difference.  Similarly to Dolittle (although much more quietly), Call of the Wild was extremely expensive, with $200M+ in production/marketing costs, so a $75M US total won’t get it […]

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Behind the US/Worldwide Weekend Box Office – 2.16.2020

Posted February 16, 2020 by Mitch Salem

  OPENINGS:  A Friday Valentines Day that leads into a long holiday weekend is a bonanza for Hollywood, and the movie that cleaned up the most was SONIC THE HEDGEHOG (Paramount), with a remarkable $57M over the 3-day weekend and $68M with Monday.  That’s the biggest opening ever for a videogame-based property, and it gives […]

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Behind the US/Worldwide Weekend Box Office – 2.9.2020

Posted February 9, 2020 by Mitch Salem

  OPENINGS:  BIRDS OF PREY (DC/Warners) was supposed to be the year’s first tentpole smash, but at $33.3M in the US, it was a dismal disappointment, by far the lowest start for this generation of DC movie properties.  It was also weak overseas with $48M in all major markets except Japan and China (where of […]

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Behind the US/Worldwide Weekend Box Office – 1.19.2020

Posted January 19, 2020 by Mitch Salem

  OPENINGS:  For a year lean on powerhouse franchises and expected to be tough at the box office, Hollywood’s 2020 is off to a heartening start.  Following last week’s strong performance by 1917, this week’s BAD BOYS FOR LIFE (Columbia/Sony) blasted through expectations with a $59.2M 3-day weekend ($68M with the Monday holiday), and with […]

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Behind the US/Worldwide Weekend Box Office – 1.5.2020

Posted January 5, 2020 by Mitch Salem

  OPENINGS:  THE GRUDGE (Columbia/Sony) tried to take advantage of Hollywood’s early January fallow period, but at $11.3M, the reboot of a remake found few takers, far below the $29.6M for 2018’s Insidious: The Last Key, and also less than the $13.7M for 2017’s Underworld: Blood Wars and the $15M for 2015’s The Woman In […]

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