OPENINGS: In order for STAR TREK: INTO DARKNESS (Paramount) to hit its $70.6M weekend studio estimate (and $84.1M over 4+ days), it will need to have the best Sunday hold in the top 10 by a substantial margin. Paramount has it slipping only 24%, when the next-lowest drop is 30% (and that’s also for [...]
Mothers Day made for a happy holiday at the multiplex. OPENINGS: The Marketing department did its job extremely well, and THE GREAT GATSBY (Warners) overperformed to the tune of $51.1M for the weekend. However, the 9% Saturday drop suggests the film may not hold up so well in the long-term. The first sign will [...]
OPENINGS: Here’s the really remarkable thing about this weekend’s haul for IRON MAN 3 (Disney). It’s not the $175.3M opening in the US, even though that’s the 2d highest start in US history–that was pretty much where it was expected to be, well above Iron Man 2 but not quite equal to the combined [...]
OPENINGS: The biggest story of the weekend took place off American shores, as IRON MAN 3 (Disney) topped all expectations to open with a fantastic $195.3M in 42 territories (China and Russia are the notable ones still to come). That’s higher than the $185.1M opening for The Avengers (in 39 territories that didn’t include [...]
OPENINGS: OBLIVION (Universal) had a solid $38.2M start (although the studio is estimating the lowest Sunday drop in the Top 10, so that number may come down tomorrow), with a 12% Saturday bump. The less good news is that overseas, which holds the key to the film’s success, business was down to $33.7M after [...]
OPENINGS: 42 (Warners) had no trouble taking the weekend with an estimated $27.3M. With very limited overseas appeal, the picture isn’t likely to be a huge moneymaker (production and marketing costs will reach at least $100M worldwide, and it probably won’t make that much in US theatres alone), but even a small amount of [...]
OPENINGS: EVIL DEAD (TriStar/Sony/FilmDistrict) took the weekend with $26M, and even though, based on Sunday results for other recent horror movies, that number may drop a bit with final figures tomorrow, it should end up with a pleasantly bloody $50M before it’s done in the US (it also made $4.5M this weekend in 21 international [...]
OPENINGS: As usual with new arrivals, the eager studios behind GI JOE: RETALIATION (Paramount/MGM) have claimed a low Sunday decline (2d lowest in the Top 10), so the $41.2M weekend and $51.7M opening 4 days could slip a bit when final numbers are released tomorrow–and even if they don’t, that 4 day figure is [...]