Weekend #24 of 2015 is looking like $180 million for the top 12 films this weekend, somewhat above the norm for the same weekend the past few years. Jurassic World from Universal should open with a $117.0 million three-day weekend. Early reviews at RottenTomatoes are solid: 70% positive overall so far. Jurassic World is on track for around $295 million domestic. Overseas […]

  OPENINGS:  SPY (20th) came in at the low end of expectations with $30M–a number that may very well come down tomorrow when actuals are announced, since it assumes an aggressively strong Sunday hold.  Even at $30M, Spy is below the $39.1M start for The Heat and the $34.6M launch of Identity Thief, and although […]

  With Melissa McCarthy as solo lead, SPY (20th) isn’t opening at quite the level as The Heat, which featured a McCarthy/Sandra Bullock combo, as preliminary numbers at Deadline show a $10.6M opening day (including $1.5M from Thursday) compared to Heat‘s $13.7M.  Still, that puts Spy in line to win the weekend with around $32M […]

Weekend #23 of 2015 is looking like $154 million for the top 12 films this weekend, very much on par with the same weekend the past few years. Spy from Fox should open with a $39.5 million three-day weekend. Early reviews at RottenTomatoes are loving: 96% positive overall so far. Spy is on track for around $133 million domestic. Overseas the […]

  OPENINGS:  SAN ANDREAS (Village Roadshow/RatPac Dune/New Line/Warners) had a solid 13% Saturday bump that propelled it to a $53.2M weekend, significantly above expectations–and with no direct competition arriving next weekend, it should hold fairly well (until Jurassic World arrives in 2 weeks).  The surprising part of the picture is that given that level of […]

  SAN ANDREAS (Village Roadshow/Warners) is off to a mid-range start, with preliminary Friday numbers at Deadline giving it a $17.5M opening day (including $3.1M from Thursday night), which is slightly ahead of the $16.6M opening day of Mad Max: Fury Road.  No one really cares that its likely $45M weekend will be Dwayne Johnson’s […]

Weekend #22 of 2015 is looking like $123 million for the top 12 films this weekend, significantly below the norm for this weekend. San Andreas from Warner Brothers should open with a $36.0 million three-day weekend. Early reviews at RottenTomatoes are barely tilting negative: 45% positive overall. San Andreas is on track for around $104 million domestic. Overseas the film could bring […]

  OPENINGS:  Here’s a telling stat for TOMORROWLAND (Disney):  although the movie was aimed squarely at a family audience, only 30% of the people who showed up were in that demo.  Instead, 60% of the audience was over 25, meaning the older George Clooney fans.  That suggests that Disney marketing wasn’t able to get the […]