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Behind the US/Worldwide Weekend Box Office – 4.15.2018

Posted April 15, 2018 by Mitch Salem

  OPENINGS:  Although the numbers are lower, RAMPAGE (New Line/Warners) is playing much like Kong: Skull Island, another giant monster movie judged by parents to be child-friendly.  Rampage rose 20% on Saturday, giving it a 3x multiple for the weekend at $34.5M, almost identical to Kong‘s trajectory (it had a 19% Saturday bump).  If that comparison holds […]

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EARLY FRIDAY BOX OFFICE: “A Quiet Place” Drowns Out “Rampage,” “True Or Dare” OK, “Beirut” Fizzles

Posted April 14, 2018 by Mitch Salem

  Even with a new horror movie in the market, A QUIET PLACE (Paramount) continued to over-perform, down just 46% from last Friday according to preliminary numbers at Deadline to $10.2M, putting it on track for a $35M 2nd weekend.  That’s the same hold as last year’s Split, and with higher numbers, suggesting that Quiet […]

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EARLY FRIDAY BOX OFFICE: “A Quiet Place” Thunderous, “Blockers” OK, “Chappaquiddick” & “Miracle Season” Weak

Posted April 7, 2018 by Mitch Salem

  The combined box office for John Krasinski’s first two films as director, Brief Interviews With Hideous Men and The Hollars, was barely over $1M.  But overnight, Krasinski is a bankable Hollywood director thanks to A QUIET PLACE (Par), which according to preliminary numbers at Deadline took in $19M on opening day ($4.3M from Thursday […]

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Behind the US/Worldwide Weekend Box Office – 4.1.2018

Posted April 1, 2018 by Mitch Salem

  OPENINGS:  READY PLAYER ONE (Village Roadshow/Warners) had a fair if unthrilling start, with $41.2M over the 3-day Good Friday/Easter weekend plus $12M on its Thursday opening day for a $53.2M 4-day total, considerably less than the $61M Kong: Skull Island earned in its first 3 days.  That points toward a $125M US ultimate, and […]

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Behind the US/Worldwide Weekend Box Office – 3.25.2018

Posted March 25, 2018 by Mitch Salem

  OPENINGS:  PACIFIC RIM: UPRISING (Legendary/Universal) pulled in a family audience on Saturday, giving it a 3% bump, while the first Pacific Rim had dropped 13% on its 2nd day of release.  That pushed Uprising‘s weekend to $28M, still down 25% from the original’s start.  The US result for Uprising, however, is almost an afterthought, […]

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EARLY FRIDAY BOX OFFICE: “Pacific Rim: Uprising” Beats “Black Panther,” Other Openings DOA

Posted March 24, 2018 by Mitch Salem

  PACIFIC RIM: UPRISING (Legendary/Universal) was the right film at the right time this weekend, and although the preliminary numbers at Deadline have its opening day at $10.1M ($2.4M of it from Thursday night), just slightly ahead of the $9M for last Friday’s Tomb Raider, that should be enough to bring it to $26M for […]

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Behind the US/Worldwide Weekend Box Office – 3.18.2018

Posted March 18, 2018 by Mitch Salem

  OPENINGS:  TOMB RAIDER (MGM/Warners) was a reboot that no one asked for, and although franchise movies aren’t star vehicles, the casting of Alicia Vikander in the lead didn’t excite anyone either.  Its $23.5M US weekend won’t get it very far in recouping $200M+ in production/marketing costs.  Things are better overseas, where Tomb Raider earned […]

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Behind the US/Worldwide Weekend Box Office – 3.11.2018

Posted March 11, 2018 by Mitch Salem

  OPENINGS:  In the world of family movies, the 33% Saturday bump for A WRINKLE IN TIME (Disney) was mediocre.  (By comparison, Peter Rabbit rose 97% on its 1st Saturday.)  That brought the weekend to a soft $33.3M.  Family movies sometimes enjoy lengthy runs and high multiples, and Wrinkle faces little direct competition in the […]

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