OPENINGS: HUNTER KILLER (Millenium/Summit Premiere/Lionsgate) had a weak $6.7M start, and probably won’t reach $20M in the US, not even enough to pay for the costs of its US release, and a low for a Gerard Butler action movie. Its international campaign has a sluggish $4M so far, with $3.2M this weekend in 16 […]
OPENINGS: ADRIFT (H Brothers/STX) was at the top of a very low hill with $11.5M (plus $350K in 9 overseas territories). STX, which only has domestic rights, is claiming to be on the hook for only around $30M in limited production and marketing costs, but even at that number, it may not break even, […]
FANTASTIC BEASTS AND WHERE TO FIND THEM (Warners) wasn’t expected to touch the $60-90M opening day territory of the latter Harry Potter movies, since Fantastic is a spin-off that doesn’t include any of the major Potter characters. But preliminary numbers at Deadline have it at $29.4M, lower than any of the Potters, and even […]
OPENINGS: The biggest noise of the weekend by far was made outside the US, where CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney) began its global campaign, and earned $200.2M in 63 territories comprising about two-thirds of the international terrain (not including China and Russia, among others). Disney has made it clear that that this is an […]
OPENINGS: NON-STOP (Universal) had the Friday lead with $10M, but that doesn’t mean it’ll take the weekend. In any case, Universal’s investment will pay off handsomely–it covered only $12M of the budget for US rights (plus marketing costs in its territory, of course), and a likely weekend in the high $20Ms should mean US […]
> Hop (Universal) is set to be #1 with almost $25 million, although this weekend the last two years has boasted top openings in the $61-71 million range. Overall, it looks like another soft weekend of box office numbers. The well-reviewed Source Code from Summit (92% positive rating at rottentomatoes) is headed for about $15 million this weekend. Bringing […]
Weekend #38 of 2015 is looking like $120 million for the top 12 films this weekend, well above the norm for this weekend (see comparisons below). Maze Runner: The Scorch Trials from Fox should open with a $40.5 million weekend. Reviews are fairly positive: 59% positive at RottenTomatoes. Maze Runner: The Scorch Trials is on track for around $119 million domestic. […]
Weekend #22 of 2012 looks like it will total about $122 million for the top 12 films, down 21% from last year’s comparable weekend and down 20% from the four-year average for the weekend. That would make it three down weekends (way down) in a row. Opening at an estimated 3,700 theaters, Snow White and […]