Ghostbusters
Articles

EARLY FRIDAY BOX OFFICE: “Ghostbusters” No Scare For “Pets”

Posted July 16, 2016 by Mitch Salem

  The $17.1M opening day (including $3.4M from Thursday night) for GHOSTBUSTERS (Columbia/Sony) reported in preliminary numbers at Deadline would be fine if the movie were at the same budget level as previous Paul Feig/Melissa McCarthy collaborations The Heat or Spy.  But Ghostbusters cost 2-3x as much, $275M+ including production and global marketing, and a […]

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Secret Life of Pets
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EARLY FRIDAY BOX OFFICE: “Secret Life of Pets” Makes “Mike & Dave” Roll Over & Play Dead

Posted July 9, 2016 by Mitch Salem

  For the fourth consecutive weekend, an animated movie will lead the box office, as Finding Dory‘s mantle is taken by THE SECRET LIFE OF PETS (Illumination/Universal).  With a $38M Friday (including $5.3M from Thursday night) reported in preliminary numbers at Deadline, Pets is on track for a $95M weekend, which would make it the […]

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Independence Day Resurgence
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EARLY FRIDAY BOX OFFICE: “Independence Day” Doesn’t Surge, “Shallows” Deeper Than Expected

Posted June 25, 2016 by Mitch Salem

  The underperforming spectacle of the week is INDEPENDENCE DAY: RESURGENCE (20th), which found out that not all that many people cared to see a sequel to a two-decade old hit without its original star.  According to preliminary numbers at Deadline, opening day was $17.5M (including $4M from Thursday evening), 33% below the already not-great […]

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Finding Dory
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EARLY FRIDAY BOX OFFICE: “Finding Dory” Locates Record Audiences, “Central Intelligence” OK

Posted June 18, 2016 by Mitch Salem

  In its time of need, Hollywood looked to Pixar for salvation, and FINDING DORY (Pixar/Disney) is delivering.  According to preliminary numbers at Deadline, its opening day was $53M (including $9.2M from Thursday evening), more than any animated film has ever made in a single day, ahead of the $47.1M that Shrek The Third earned […]

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Warcraft-il-figlio-di-Bowie-porta-al-cinema-la-saga-fantasy
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EARLY FRIDAY BOX OFFICE: “Warcraft” Fights Overseas, “Conjuring” & “Now You See Me” Sequels OK

Posted June 11, 2016 by Mitch Salem

  The most interesting box office story of the weekend is WARCRAFT (Legendary/Universal).  It’s a dud in the US, with $11M on Friday according to preliminary numbers at Deadline, which with its frontloaded fan audience probably means a $25M or so weekend and a domestic total that may not reach $75M.  That’s not much on […]

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Teenage Mutant Ninja Turtles
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EARLY FRIDAY BOX OFFICE: “Turtles” Stay In Shells, “Me Before You” Fair, “Popstar” Never Starts

Posted June 4, 2016 by Mitch Salem

  The latest underperforming franchise entry is TEENAGE MUTANT NINJA TURTLES: OUT OF THE SHADOWS (Nickelodeon/Movie Media Group/Alibaba/Paramount).  Preliminary numbers at Deadline have opening day at $11.6M, down 55% from the $25.6M start for the rebooted TMNT 2 years ago.  That suggests a weekend that may not hit $30M, and a US total under $100M.  […]

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X-Men: Apocalypse
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EARLY FRIDAY BOX OFFICE: “X-Men: Apocalypse” Underwhelms, “Alice 2″” Flops

Posted May 28, 2016 by Mitch Salem

  Franchises are the lifeblood of Hollywood, so it has to chill studios to see three of those entries falter in a single 2-weekend period, especially since the stakes are higher for this week’s arrivals than last week’s Neighbors 2. Based on the preliminary $27M Friday number at Deadline, X-MEN: APOCALYPSE (TSG/20th) is running almost […]

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Captain America Civil War
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EARLY FRIDAY BOX OFFICE: “Captain America: Civil War” On the Lower End Of Huge

Posted May 7, 2016 by Mitch Salem

  Deadline is reporting a preliminary opening day of around $75M (including $25M from Thursday night) for CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney), and one has to wonder:  are audiences getting the teensiest bit tired of superhero spectacles?  That $75M is a giant number, of course–it blows away the $36.9M that Captain America: Winter Soldier earned […]

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