Considering the spotty box office record of the DC movie franchise, it was something of a risk to place AQUAMAN (DC/Warners) at the center of the holiday market, but the bet is paying off, at least to an extent. According to preliminary numbers at Deadline, opening day for Aquaman was technically $27.7M, although that […]
> There’s no way to slice or dice the numbers for COWBOYS AND ALIENS and make them any less sad. The picture cost at least $165M (that’s the amount Universal will admit to), plus another $150M or so for worldwide marketing, and as Mitch Metcalf notes, it’s now on track to gross less than $100M […]
This weekend was expected to belong to LOGAN (TSG/20th), and the R-rated, critically acclaimed superhero drama is delivering in a big way. Preliminary numbers at Deadline have opening day at $32M (including $8.5M from Thursday night), about 2/3 of Deadpool‘s first day, which was itself boosted by a 4-day holiday weekend. Among R-rated action […]
OPENINGS: Despite all the testosterone flowing through the Avengers-verse, the biggest star to emerge from the mega-franchise is turning out to be Scarlett Johansson, the latest warrior woman at the front of the box office. This weekend she’s doing what Chris Evans and Chris Hemsworth haven’t been able to pull off: launch an unrelated […]
J and K aren’t the only ones wearing black today. OPENINGS: In what’s starting to look like a bad summer for any movie not called The Avengers, MEN IN BLACK 3 (Sony) opened with a subpar $18M on Friday. Sony is doing the only thing it can do, which is to point at […]
This will be the last weekend without a mega-hit on top for a while. OPENINGS: THE OTHER WOMAN (20th) will take the weekend with around $25M after a $9.3M Friday, and the potentially better news is that Diaz’s last hit Bad Teacher was even stronger overseas than in the US (not a sure thing […]
OPENINGS: There was more loose change behind the Friday cushions for OZ THE GREAT AND POWERFUL (Disney) than the early estimate had found, and at $24.1M, it seems likely to reach at least $70M for the weekend, sparing Disney some embarrassment. But opening at the same level as last year’s The Lorax–down 40% from […]
OPENINGS: Kevin Hart has been hanging around the edges of being a movie star for a few years now, and RIDE ALONG (Universal) makes it official. With a $14.5M Friday start, it could challenge Cloverfield for the Martin Luther King weekend title, currently at $46.1M. For Universal, this is the start of a nicely […]