Doctor Strange
Articles

EARLY FRIDAY BOX OFFICE: Marvel On Top Again With “Dr Strange,” “Trolls” Solid

Posted November 4, 2016 by Mitch Salem

  Franchises have been dropping like flies this year, but one brand name that still works is Marvel.  Its latest extravaganza DOCTOR STRANGE (Marvel/Disney) had an opening day of at least $32M according to preliminary numbers at Deadline (including $9.4M from Thursday night), which should give it a $80M+ weekend.  As the kick-off to a […]

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Inferno
Articles

EARLY FRIDAY BOX OFFICE: “Inferno” In Ashes, “Jack Reacher” Collapses, “Moonlight” Expands

Posted October 29, 2016 by Mitch Salem

  INFERNO (LStar/Columbia/Sony) was expected to earn less than The Da Vinci Code ($217.5M US/$540.7M overseas) and Angels & Demons ($133.4M/$352.6M), which is why Sony spent $75M less to produce the new film.  But that still leaves $200M in production/marketing costs, and Inferno is flopping too badly to have much chance of profit.  According to […]

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Jack Reacher 2
Articles

EARLY FRIDAY BOX OFFICE: Dead Heat For “Jack Reacher 2″” & “Boo!”, “Moonlight” Starts Strong

Posted October 22, 2016 by Mitch Salem

  This weekend’s numbers will need some examination, with plenty of spin available in all directions.  Preliminary estimates at Deadline have BOO!  A MADEA HALLOWEEN (Lionsgate) a hair ahead of JACK REACHER: NEVER GO BACK (Skydance/Huahua/Shanghai Film Group/Paramount) on Friday, $9.2M vs. $9.1M.  There are several reasons why this is a bigger win than it […]

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Accountant
Articles

EARLY FRIDAY BOX OFFICE: “Accountant” Adds Up Weekend Win, “What Now” Starts OK

Posted October 15, 2016 by Mitch Salem

  It’s a deja vu weekend, as THE ACCOUNTANT (RatPac/Warners) had a $9M opening day (including $1.35M from Thursday night), according to preliminary numbers at Deadline, almost identical to last Friday’s $9.3M for The Girl On The Train (including $1.23M from Thursday night), another adult-aimed thriller with a production budget in the $40M range and […]

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Miss Peregrine
Articles

EARLY FRIDAY BOX OFFICE: “Miss Peregrine,” “Deepwater Horizon” Slow, “Magnificent 7″” Drops

Posted October 1, 2016 by Mitch Salem

  Both of the weekend’s major openings cost too much for the amount they’re currently earning.  MISS PEREGRINE’S HOME FOR PECULIAR CHILDREN (TSG/20th) has production/marketing costs of $225M+, and preliminary numbers at Deadline have its opening day at roughly $9M (including $1.2M from Thursday night).  That suggests a $25-27M weekend, which would be an even […]

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Magnificent 7
Articles

EARLY FRIDAY BOX OFFICE: “Magnificent 7″” Respectable, “Storks” Doesn’t Hatch

Posted September 24, 2016 by Mitch Salem

  THE MAGNIFICENT SEVEN (Village Roadshow/MGM/Columbia/Sony), an expensive action movie in a month that doesn’t often feature them, and toplining the potent combo of Denzel Washington and Chris Pratt, is starting off moderately well but not exceptionally.  Preliminary numbers at Deadline have its opening day at $13M (including $1.75M from Thursday night), slightly ahead of […]

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Sully
Articles

EARLY FRIDAY BOX OFFICE: “Sully” Flies Over “Blair Witch,” “Bridget Jones,” “Snowden”

Posted September 16, 2016 by Mitch Salem

  It was Bombs Away! for the weekend’s new openings, and even though SULLY (Village Roadshow/RatPac/Warners) will easily win the stanza, it’s not performing thrillingly either.  According to preliminary numbers at Deadline, its second Friday was $6.3M, down 48% from last week’s opening day.  By comparison, the 2d Friday for Bridge of Spies was down […]

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The Light Between Oceans
Articles

EARLY FRIDAY BOX OFFICE: “Light Between Oceans,” “Morgan” Flop On Labor Day Weekend

Posted September 3, 2016 by Mitch Salem

  Although it’s possible for a horror or action movie to make some money over Labor Day weekend, no studio opens a movie it cares about for the holiday that repels moviegoers.  This weekend’s openings won’t change that rule.  THE LIGHT BETWEEN OCEANS (DreamWorks/Reliant/Participant/Touchstone/Disney) was probably envisioned as an awards-worthy project when it was originally […]

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